“Fatty Pop”, produced by long time collaborator Mark Kragen and brought to you by 2Fresh Entertainment, is the second single release from D.Willz’s Hood Pop album. With a bouncing contemporary urban electro beat and targeting the female dance club audience, Fatty Pop combines urban swagger with real pop sensibility.
D.Willz maintains his out of the box tradition and sense of humor in this new video. Hoisted upside down and helped by his crew, D.Willz is clamped to hydraulic air conditioning lifts. Then he is raised in the air and the organized chaos begins as basketballs float, champagne flows, panties drop, aquariums lose their fish and Hershey’s chocolate syrup pours across the screen. The video effects, directed by Raremink, are visually stunning and perfectly compliment the music.
Making the video was a demanding physical challenge as D.Willz found himself hanging upside down for more than 3 and ½ minutes at a time. “Being upside down is not as simple as it looks, the blood rushes to your head and a lot of pain is involved and your equilibrium is thrown off completely. There is a lot of pain but once you see the final product, it is worth it.” Viewers will agree.
"Fatty Pop" is now available for viewing online after being exclusively world premiered on MTV Jams and MTVu monday.
